YT Lab Dashboard: Managing YouTube Growth

The YouTube Studio platform offers in-depth YouTube channel analytics, with data on everything from videos watched to subscriber count and estimated revenue. YouTube channels can access these metrics through the website or app.

The YT Lab  key metric to understand is the average watch time of your videos. This metric measures how long your viewers are engaging with your videos, and YouTube’s algorithm takes this into account when determining search and recommendation rankings. A video with high average watch time suggests it’s compelling enough to engage a large audience.

Another metric to look at is the total number of unique viewers of your videos. This is a great indicator of engagement and could help you prioritize creating new content for your target audience. It also helps you identify which video topics are resonating well with your audience. You can find this metric under the Reach Views and Audience tab in YouTube Studio.

“The YT Lab’s SMM Panel: Maximizing YouTube Watch Time

Playlist performance is another important metric to analyze. YouTube gives you the ability to track the relative retention of your playlists through two metrics: views per playlist start and average time in playlist. These can be helpful for identifying what your YouTube audience is interested in and where you need to focus your efforts for future video development.

Shares, likes, and dislikes are also valuable metrics to analyze. When people share your video, they’re publicly demonstrating that they trust and support your brand. This can indicate that your video has resonated with a broad audience, and you may want to consider targeting a larger audience in the future.